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Northern Virginia Photographic Society
Promoting the enjoyment, mastery, & furtherance of photography through cooperation, effort, & good fellowship!
 
Portfolio Project
NVPS 2008 - 2009 Photo Portfolio Guidelines (there are no rules)
  • Image selection is the most critical part of portfolio development. Begin with your best of the best images from within a theme - & from these....
a. First, choose your lead image. Start strong - 1st impressions
b. Next, choose your final image. End strong - One to remember you by
c. Then, add your Must-Have images (those you can't live without)
d. Show versatility (different content, lenses, perspective, visual design)
e. Maintain a good mix throughout to hold the viewer's interest
f. "Hide" weakest images in middle & don't group weakest all together
g. Afterwards (let it rest a while) remove redundant images
h. Remove anything the least bit marginal
i. Get feedback
j. (Above based on Photo Portfolio Success by John Kaplan)
  • A portfolio should have a thematic focus (except maybe photojournalism)
  • The artist's statement describes the theme / technique (and is not the artist's bio)
  • Image selection is much easier once you've written an artist's statement
  • A good portfolio size is 10-20 images
  • Consistency among portfolio images is important.
a. Consistent with the chosen theme
b. Consistent in quality - only the best of your best of the best
c. Consistent in style - don't mix B&W with color, for example
d. Consistent in scale - balance numbers if scale varies from wide to macro
e. Remember - the portfolio is only as strong as its weakest image
  • Redundant image example - sunrise reflection theme -The 1st or 2nd should be deleted; they are basically the same visual design and thus the same image
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  • Self-criticism is difficult; get advice from others. If a majority recommends removing an image you can't live without, you probably should remove it.
  • If you have to explain/justify an image (even to yourself), it doesn't belong.
  • Image order is important. Avoid "jarring" segues
  • Avoid making the viewer rotate pages. If all prints are 8x12, as an example, and most are horizontal, make verticals 8 inches high (by 5.33 wide).
o Every piece of paper in your portfolio should be the same size.
o Mat them to the same size (varying the window opening) if your prints are different sizes
 - maybe a 16x20 mat in the above 8x12 & 5.33x8 example
o Fine art prints are usually mounted and matted
  • Potential difficulties
o Being both versatile & consistent - may conflict with one another
o Page orientation & sizing - imagine your prints are pages in a book.


 
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